MKT 234 - Personal Selling And Relationship Marketing
Department: Marketing
Description: Presents personal selling as a professional marketing activity; coverage of effective selling methods. Application of selling theories to the modern marketing concept. In-class presentations and role playing exercises are typical. Interactive Learning Systems Technology is used in all sections.
Credit Hours: 3
Prerequisites: A grade of C or better in AGR 214 or MKT 190 or 230
New Course Catalog Information Effective 01-01-2025
Current Offerings
Spring 2025
- 001 - Lecture (In Person): M W 11:00 AM - 12:15 PM , Donna Wiencek 3.00 hour(s) , Majors Only
- 002 - Lecture (In Person): T Th 12:35 PM - 1:50 PM , Ellis Chefor 3.00 hour(s) , Majors Only
- 003 - Lecture (In Person): T Th 2:00 PM - 3:15 PM , Ellis Chefor 3.00 hour(s) , Majors Only
- 004 - Lecture (In Person): M W 9:35 AM - 10:50 AM , Duleep Delpechitre 3.00 hour(s) , Majors Only
Dates: 01/13/2025 - 05/03/2025
Location: State Farm Hall of Busine 148 (SFHB 148)
Instructor: Donna Wiencek
Course Specification: Majors Only
Textbook Special Instructions: Online with textbook.
Dates: 01/13/2025 - 05/03/2025
Location: State Farm Hall of Busine 355 (SFHB 355)
Instructor: Ellis Chefor
Course Specification: Majors Only
Textbook Special Instructions: Also Required:: Copient AI Software
Dates: 01/13/2025 - 05/03/2025
Location: State Farm Hall of Busin 022E (SFHB 022E)
Instructor: Ellis Chefor
Course Specification: Majors Only
Textbook Special Instructions: Also Required: Copient AI Software
Dates: 01/13/2025 - 05/03/2025
Location: State Farm Hall of Busine 147 (SFHB 147)
Instructor: Duleep Delpechitre
Course Specification: Majors Only
Textbook Special Instructions: Online with textbook.